This generation

Hello and welcome. You belong to the generation of walking billboards. In the past, companies would pay for advertisement, but in past years, that trend had dramatically shifted. Nearly all clothing has asome sort of brand name on the it somewhere. Due to this, we are constantly surrounded by brand names, companies and logos. Think about it, would you know that Nike was signified by a checkmark simply from tv or papers advertisements? No, you know it because of shoes, t-shirts and hoodies. All of which people paid for. Advertising is a dying field. People read less and less and buy tivo, advertising as we know it is being drastically altered. Now the best way to advertise is clothing. However, the companies no longer pay to get their name out there, people pay them to wear billboards. Suddenly, people see clothing covered in brand names and logos and feel the need to fit in, so people are thereby willing to pay drastically more for a shirt with a logo than a plain one. Quite a brilliant scheme, yes? Now the company name is familiarized for people and suddenly, people would rather buy a product with certain names on it simply because they are comfortable with it. Really, if you think about it, people parading around with multiple names adorning their bodies is rather foolish looking. Yet, we've bcome accustomed to it and now pay to do free advertising. This is our generation.